DEAR MR. PRESIDENT: 10 BIG IDEAS FOR YOU NOW…


President Trump, In the first place, I voted for you…(so this is not someone from the “left-wing” or “fake news” media that’s writing this.)

Some Big Ideas For You

Here are 10 things you need to do or stop doing right now.  It’s my effort to help you, Mr. President, and frankly, you need some help…

Stop Tweeting So Much!

Here’s why:

  • You seem to do more damage than good when you tweet. You weren’t elected to tweet–you were elected to work on the nation’s problems and move us forward.  So, back off the tweeting! The media will be stunned and you will stop putting out so much rope that others can use to hang you.

    Twitter information for the President.
    The top 20 Twitter accounts. There’s great information here!
  • Currently you have 48.6 million followers.  You rank 20th.  Of the 19 twitter accounts ahead of you, 14 of them (73%) are celebrities, 3 are media companies (15.7%), one is an athlete (5%) and one is a former president (5%).  Yet, of the top 20 twitter accounts,
    • You rank 20th in number of followers.
    • You rank 3rd in the number of tweets you’ve sent out.  (Only CNN and Ariana Grande tweet more than you.)
    • You rank 19th in the number of people you are following.  Only Taylor Swift follows fewer people, and she follows no one.  You only follow 45 people; Barack Obama follows over 624,000 (#1 among the top 20 and almost twice as much as the person who is #2…)  In other words, YOU LISTEN TO OTHERS INFORMATION THE LEAST YET YOU SPEAK OUT ALMOST MORE THAN ANYONE.  Barack Obama has more than double your twitter followers, yet he tweets out less than half of what you do.  Therefore, It seems to me you’d do better if you listened more and spoke less.
    • Note that of the 19 people ahead of you in followers, 11 are women, 3 are news organizations, and the other one is Jimmy Fallon.  Ellen DeGeneres, for example, has about 37 million more followers than you do, yet tweets out less than half as much.  You should also note that Taylor Swift has only tweeted out 86 times, yet she has almost 40 million more followers than you.  So apparently, it’s not about how much you tweet.  Here is the chart to show you where I got the information:
Befriend Hollywood, Mr. President

Celebrities hold an awful lot of influence and power.  Former President Ronald Reagan befriended Hollywood and it worked.  Remember, celebrities vote too and they can influence millions.  Specifically,

  • Don’t send out surveys during the Oscars. (Is that really the only time you could send it out?)
  • Invite Alec Baldwin to the White House to give him some one-on-one time to brush up on his impersonation of you.  That would stun him!  Then the pressure would be on him (would he come or not?)  He does a great impression of you.  Don’t attack it or him.  Just laugh along with everyone else.  If SNL invites you to host the show, that’s a good sign, Mr. President.  Have you done it yet?
Stop Focusing on the Media

President Trump, you weren’t elected to battle the media; you were elected to try and improve our country and it’s citizens.

  • So, ask yourself, where would The Apprentice have been without the media?  Dead, is the simple answer.  You owe a lot to the media for your own success.  Therefore, make them your friends, not your enemy.
  • Rise above them and take the high road if you disagree with what they do.
  • Don’t get into a mud-slinging situation with them, which is what you’ve got going on now.  In short, take the high road, Mr. President.
Hold Business Summits for Entrepreneurs

You have a great business background and you could use that to help others.  Hold business summits at the White House or at one of your resorts and invite entrepreneurs from around the country to join you for a day.  Hold a contest of some type to stir up excitement.  You have a lot to share with people and many business owners could learn from you.

Use Your Resorts for Rewards
McDonald's feedback process. The President should use the same type of choices.
A fair rating system, Mr. President. You should use one like this.

You are somewhat unique as a president–I don’t think anyone before you has come into office with so many properties that they own.  Yet, you tend to keep them all to yourself.  You should do the following to use your resorts to your advantage:

  • Hold a monthly contest with winners tweeting in their results to enter into a random drawing.  The winner gets a weekend stay at one of your resorts complimentary.  For example, have a weight-loss month.  70 percent of us in this country are overweight.  You’re one of them, Mr. President.  Set the example by publicly getting on a scale on April 1st and challenge all overweight Americans to join you in a 5-pound reduction effort for 30 days.  Then, have people tweet in their before and after photos and give their story of how they did it.  Get on the scales yourself on April 30th and show the nation (and the world) how much you lost.  Invite us all to join you.  Send the winner to one of your top resorts with an outstanding spa for the weekend.  You’ve got the properties; why not use them to your advantage?
  • Give some underprivileged people some jobs at your resorts.  Help knock down the unemployment rolls by holding a contest on why the Trump organization should hire you?  That’s something you could do.  Give them a job for 30 days and see how they do.
  • Go out on the streets of Washington DC one cold night and bring some of the homeless into your Trump Hotel on Pennsylvania Avenue. Then, give them a nice room and a free meal too.  In other words, show them you care about them and you love them.  That would STUN the press, President Trump.
Don’t Conduct Your Own Slanted Polls

I get emails from you asking me to rate your performance as a president, yet 3 of the 4 choices automatically rate you positively.  The fourth choice is labeled “Other.”  I’m writing this from the Denver International Airport.  I just ate at McDonald’s.  You should follow their lead.  This is the way I can give them feedback, and notice that two of the choices are positive and two are negative.  Therefore, that’s a fair selection.

Think Twice Before You Build the Wall

I recently met with a customer who worked as border patrol in Texas for a number of years.  As a result, here are his thoughts on building a wall to keep immigrants out:

  • They’ll just tunnel underneath it.
  • Or, they’ll figure out how to fly over it or get around it.
  • Focus on WHY they want to come here and address that; don’t just think that a wall will solve everything.  Because our country was built by immigrants, it would seem we shouldn’t have to put up a wall.  I just think there’s a better solution.  And wasn’t it Ronald Reagan who famously said, “Mr. Gorbachev, tear down that wall!”  Funny, isn’t it, that we’re now doing just the opposite on our own soil?
Make Your Email Campaigns Real

I get emails from you saying that you need a donation by a certain deadline so I can be on the list that gets delivered to the President personally.  Really?  Do you think we’re that stupid?

  • You don’t have the time or the interest to see who makes it onto a donation list, because you’re too busy playing golf at one of your resorts!  So, stop sending out those emails.  They don’t give you credibility!
  • Then there are the emails that say, “We’d like to have you come to dinner!”  Fine!  I’ll come.  But then I read the email and IF I make a donation, you’ll put me in a lottery and give me a chance (a very small one) to come to dinner with you and have my picture taken with you.  So why would I want a picture taken with you?  And why do you tell me that you want to have dinner with me when in fact you could care less?  The truth is, you want the donation; not me.
  • Further, I’ve given my input on numerous emails from your staff and never gotten a response.  The American people are pretty smart.  They can see through phoniness pretty quickly.  Be genuine and real.
  • You’ve got a few bucks, right?  Hold some dinners at your resorts and invite a bunch of people to come.  That would be terrific!
Start Apologizing

People like it when someone admits they were wrong.  For example, publicly apologize to:

  • Alec Baldwin.  Tell him you enjoy his impression of you and he’s welcome to come to the White House with some SNL staff anytime to make it even better.
  • Oprah Winfrey.  You once said she would be a great running mate.  Now you’re attacking her.  If she runs, you can kiss the female vote goodbye and you can kiss the minority vote goodbye.  One of the reasons you won is that the black vote died down because Obama wasn’t in the race.  If Oprah jumps in, you’re in big trouble.
  • The Guy You Stepped In Front of By Pushing Him Out of the Way at a Foreign Summit.  I don’t remember who that was, but you actually grabbed him and pushed him behind you so you could be in front.  Why?  Why can’t you be comfortable in the back?  You’re still the President of the greatest country in the world.  Also, you don’t need any attention.  Therefore, let someone else have it.  That would be refreshing.  Finally,
Explain the Hair

If I understand it correctly, you had an operation in the past where your scalp on the back of your head was surgically altered and it created a large bald spot where no hair can grow.  Consequently, you grow the hair on the sides of your head longer so you can sweep it back to cover that spot.  I thought you just couldn’t get out of the 70’s or something.  We all have something we’re trying to “cover.”  You’re no exception.  So just be straightforward about it and don’t be embarrassed.

  • You would gain a lot of credibility if you just came forward and explained why you do it the way you do.
  • As a result, people would respect that.
  • We’ve all got something we’re trying to cover up.  Consequently, I think a lot of people would respect you for being so forthcoming.

So there you have it; ten things I think you should consider.  These are some of my best ideas to help strengthen your position.  Remember, the American people voted you in and they can vote you out just as fast.  Don’t get cocky and think you hold all the cards.  Your job as a leader is to serve people; not be served.  Reach out and be open minded and stop attacking people or institutions.  I hope everything works out well.  Contact me if you would like to talk more.

BONUS IDEA:  Invite Jimmy Fallon, Ellen DeGeneres, Jimmy Kimmel, Seth Meyers, Stephen Colbert, and their staffs to the White House to tape a show.  I don’t believe that’s ever been done.  You (and they) could have a lot of fun with it and it would be a great way to build some bridges.